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Aomori PG【Aomori】

Aomori PG (Proteoglycan)

WHAT'S PROTEOGLYCAN?

What’s Proteoglycan?

Present in the body along with collagen and hyaluronic acid, proteoglycan is characterized by moisturizing properties and flexibility. It’s gaining attention in the beauty and health fields as the “third functional component”.

Natural blessings and moisture derived from
wild salmon and local wisdom

Aomori Proteoglycan is made from salmon nasal cartilage. Only food-grade acetic acid and alcohol are used to extract it. The effects of proteoglycan had attracted notice in the past, but it was difficult to extract. Production costs of more than 30 million yen per gram made it a costly and rare component.
However, the technique of immersing salmon heads in vinegar to soften them for the traditional Aomori dish “Hizu Namasu” provided inspiration for a major leap in proteoglycan extraction R&D.
As a result, researchers succeeded in developing a method to easily and efficiently extract proteoglycan from salmon nasal cartilage, lessening production costs to an amazing less than one-thousandth.
In recent years, proteoglycan has found uses in food and cosmetics and become a familiar ingredient.

Getting to know Aomori,
the hometown of Aomori PG

Aomori is home to a majestic natural environment, including Lake Towada and the Shirakami-Sanchi mountains, showcasing the beauty of the changing seasons.
Surrounded on three sides by ocean, Aomori is rich in seafood, including salmon and giant tuna. It also boasts a major crop of garlic, burdock root, and other vegetables. Hometown cuisine featuring these fresh seafood and vegetables is beloved by locals and people nationwide.
Aomori is also the largest producer of apples in Japan. Such a variety and amount are cultivated that Aomori reminds most Japanese people of apples with a renowned delicious flavor.
In addition to its natural landscape and specialty products, Aomori is also home to cultural treasures such as Hirosaki Castle, with its beautiful tower, and Nebuta Matsuri, Japan’s most famous lantern festival. Aomori is the hometown that has it all: nature, food, and culture.

Aomori apples

Shirakami-Sanchi, a World Heritage Site

Nanohana (brassica) field in Yokohama Town

Frozen trees in the Hakkoda Mountains

Hirosaki Castle

Oirase Gorge

You’ll find your favorite proteoglycan habit

From food to cosmetics, an abundance of items containing proteoglycan are emerging. Some have a high concentration of proteoglycan, while others combine proteoglycan with food and plant ingredients from the Aomori natural environment to boost their flavor and moisturizing properties.
We have carefully selected only the products with a gentle feel and no extraneous ingredients, and with appetizing natural flavor.
Choose your way to incorporate a moisturizing habit into your life, from inside and out.

for COSMETICS